Jae Pereira
Ex-Chief Marketing Officer transferring 18 years of industry expertise into creating Social Ads
Trusted by:
THIS IS MY STORY
With 15 years of marketing experience — including roles as Chief Marketing Officer of two tech companies and ex-founder of a marketing agency of 8 years — I now focus on marketing consulting and performance-driven UGC that converts to leads & sales for brands.
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I specialize in long-term creator-brand partnerships built on strategy, not just trends.
Content that improves over time drives better ad performance and more revenue.
Just like any good campaign, UGC works best when it's iterative. Depth over width — that’s my content philosophy.
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My UGC packages are designed to support your full content funnel — from TOFU to BOFU — and can double as organic, nurture, and conversion assets.
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As someone of mixed Indian-Chinese heritage, I bring authentic representation and cultural nuance to every project. And if your concept needs a cat cameo, mine is always ready for a scene-stealing close-up (unpaid, of course).
18
Years Sales & Marketing
21k
Combined social media followers
100+
Satisfied Clients and counting
Beauty/ Wellness
Direct-response Testimonial
(Skin Spa) - 88% lower AdSpend in CPL as compared to other videos ran
Product Demo Direct-response (Makeup Setting Spray) - 4.6% CO
Direct-response VO
(Skin Spa) 15 leads, ad still running
Direct-response Voiceover
(Wellness Tech)
Direct-response VO
(Hair Salon)
Organic, Trending Audio
(Makeup) - 560% ROAS
Direct-response VO
(Spa)
Direct-response VO
(Hair treatment/ salon)
The Bridal Edit
Storytelling Testimonial
(Aesthetics Clinic)
Storytelling Testimonial
(Bridal Shop)
Direct-response Storytelling
(Hair Salon)
Storytelling Testimonial
(Personal fitness training)
Tech/ Apps
Direct-response Talking Head
(Travel)
Direct-response Talking Head
(Travel)
Direct-response Voiceover
(Renovation platform)- Creative ran for nearly a year due to consistently high-performing lead generation
Direct-response Talking Head
(Renovation platform)- Creative ran for nearly a year due to consistently high-performing lead generation
Travel & Experience
Direct-response Voiceover
(Kuranda Scenic Railway)
Australia
Direct-response Voiceover
(Cairns Aquarium)
Australia
Trending Audio - Travel Itinerary
Australia
Organic UGC (Event)- 5x average watch time & 3x higher in video completion rate as compared to brand's content
Home+Living
Direct-response VO
(Bedding) - Performed 300% higher compared to other videos
Talking Head Organic (Fragrances)- Performed 650% better than branded content
Direct-response VO
(Mattress)
Storytelling VO
(Home Cleaning Service)
Food
Direct-response Voiceover:
CNY campaign (Popiah)
Audio layover: IG ad
(Popiah)
Direct-response Voiceover
(Charcoal Claypot Prawn)
Direct-responce Voiceover: Nonya Paste (Test response before launching in Singapore)
Sustainability
Direct-response Voiceover
(Innovation & Fashion)
Organic use (Sustainability)
Performed 7300% better than branded content
Organic use
(Sustainability)
What Others Are Saying
social ads tester
This service is designed to test and optimize your social ad creatives, ensuring you know exactly what resonates with your audience before committing to larger campaigns.
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I’ll create two variations of your social ads — focusing on key elements like messaging, visuals, and call-to-action — to determine what drives the highest engagement and conversion rates. Once we find the winning combinations, you’ll have a clear path to scaling your ads.
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Package includes:
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Insights and recommendations for scaling successful ads
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1 talking head/ VO storytelling video, 2 different hooks = 2 videos so you can do A/B testing
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30-day usage rights for tested ad creatives
Total investment: $505
content funnel retainer
This package is crafted for brands that want to create a comprehensive, high-performing content ecosystem across their entire sales funnel — from TOFU (Top-of-Funnel) to MOFU (Middle-of-Funnel) to BOFU (Bottom-of-Funnel).
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Through this retainer, I’ll deliver UGC that not only drives awareness but nurtures your audience through each stage of their customer journey, from initial interest to conversion.
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Package includes:
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9 talking head/ VO storytelling videos designed for each stage of the content funnel (TOFU, MOFU, BOFU)
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Seamless integration of organic content for audience growth and retention
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Performance optimizations based on engagement and results
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Ongoing creative direction and trendwatching to keep content fresh and relevant
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Delivered over 3 months to ensure consistent performance and results
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30-day usage rights per video
Total investment: $3510
campaign calendar retainer
This package is designed for brands that want to plan and execute consistent, strategic campaigns throughout the year. We’ll work together to map out key dates, holidays, product launches, and promotions, ensuring your content aligns with your overall business goals.
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With this retainer, you’ll receive monthly direct-response videos tailored to your seasonal themes and marketing calendar. Whether it’s a major holiday push, a product launch, or an exclusive promotion, I’ll create content that resonates with your audience and maximizes your impact.
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Package includes:
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1 video per month, delivered over 6 months, customized for your upcoming promotions and events
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Strategic content planning for the year based on your campaign calendar
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Ongoing consultation for campaign strategy
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Ongoing creative direction and trendwatching to keep content fresh and relevant
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Timely execution of content for key campaigns and holidays
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30-day usage rights per video
Total investment: $2340
